Skip to Content

Research Areas

Exploring diverse business domains to advance knowledge and drive innovation

Our faculty conduct research across multiple disciplines, addressing contemporary challenges in business and contributing to both theory and practice.

Financial Innovation

Financial Innovation & Technology

Research on emerging financial technologies, digital banking, cryptocurrency, blockchain applications, and their impact on Caribbean financial markets and institutions.

Key Topics:

  • FinTech and digital payment systems
  • Blockchain and cryptocurrency
  • Digital banking transformation
  • Financial inclusion technology

Faculty Leaders:

  • Dr. Sarah Johnson
  • Prof. Michael Chen
  • Dr. James Thompson
15 Active Projects 45 Publications $1.2M Funding
Digital Marketing

Digital Marketing & Consumer Behavior

Understanding consumer behavior in digital environments, social media marketing effectiveness, e-commerce adoption, and digital transformation in Caribbean markets.

Key Topics:

  • Social media marketing analytics
  • E-commerce consumer behavior
  • Digital brand management
  • Influencer marketing effectiveness

Faculty Leaders:

  • Dr. Maria Rodriguez
  • Prof. David Williams
  • Dr. Priya Patel
12 Active Projects 38 Publications $850K Funding
Strategic Management

Strategic Management & Innovation

Research on competitive strategy, business model innovation, organizational change, and strategic decision-making in emerging markets.

Key Topics:

  • Business model innovation
  • Competitive strategy in small economies
  • Digital transformation strategy
  • Innovation management

Faculty Leaders:

  • Prof. David Williams
  • Dr. Sarah Johnson
  • Dr. Michael Chen
10 Active Projects 32 Publications $650K Funding
Entrepreneurship

Entrepreneurship & Economic Development

Research on entrepreneurial ecosystems, startup success factors, social entrepreneurship, and the role of entrepreneurship in Caribbean economic development.

Key Topics:

  • Entrepreneurial ecosystems
  • Social entrepreneurship
  • Technology startups
  • SME growth and development

Faculty Leaders:

  • Dr. Priya Patel
  • Dr. James Thompson
  • Prof. Maria Rodriguez
18 Active Projects 42 Publications $1.5M Funding
Governance and Sustainability

Corporate Governance & Sustainability

Research on corporate governance practices, sustainable business models, CSR effectiveness, and environmental management in Caribbean organizations.

Key Topics:

  • Corporate governance in family businesses
  • Sustainable business practices
  • CSR and stakeholder management
  • Climate change adaptation strategies

Faculty Leaders:

  • Dr. Maria Rodriguez
  • Prof. David Williams
  • Dr. Sarah Johnson
8 Active Projects 28 Publications $500K Funding

Emerging Research Areas

New frontiers we're exploring

AI & Business Analytics

Artificial intelligence applications in business, machine learning for decision-making, and predictive analytics.

Cybersecurity & Risk Management

Digital security challenges, data privacy, cyber risk management, and information security governance.

Healthcare Management

Healthcare systems management, medical tourism, health technology adoption, and healthcare policy.

Interested in Collaborating?

Connect with our faculty to explore research opportunities